News & Views

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Five things the Covid-19 pandemic has taught us

It’s been a turbulent year, and the future is uncertain. However, we’re all trying to retain a degree of normality in a world that’s been turned upside down. One thing for sure is that many of us will never take ‘normal’ for granted again, so what important lessons has the

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Five more reasons to hire a copywriter

Following on from our last post looking at the importance of great content, here are five more reasons businesses can benefit from investing in professional copywriting services: Amplification Writing great content is all well and good, but – as the adage goes – if a tree falls in a forest

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Top reasons to hire a copywriter

Anyone can write, right? Well, strictly speaking, yes. However, if you’re asking whether everyone can write copy that sells, that’s a different matter… and it’s something that big-name brands understand only too well. Whether it’s a script for a radio or television advert, a strapline for a billboard, text for

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Cognita Communications is a freelance copywriting, proofreading, PR & marketing agency based in the Midlands​.